Marketing research an applied approach
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Main Author: | Kinnear, Thomas C. 1943- |
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Other Authors: | Taylor, James Ronald 1938- |
Format: | Book |
Published: |
New York
McGraw-Hill
1996
|
Edition: | 5th ed |
Series: | McGraw-Hill series in marketing
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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