Mass customization the new frontier in business competition

Mass customization the new frontier in business competition

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Bibliographic Details
Main Author: Pine II, B. Joseph
Format: Book
Published: Boston, Mass. Harvard Business School Press 1993
Subjects:
Manufactures > Technological innovations > Management
Service industries > Technological innovations > Management
Technological innovation > Management > Management
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxi, 333 p. ill. 24 cm
Bibliography:Includes bibliographical references (p. 301-322) and index
ISBN:0875843727

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