Total quality in marketing

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Bibliographic Details
Main Author:	Johnson, William C
Other Authors:	Chvala, Richard J
Format:	Unknown
Published:	Delray Beach, Fla. St. Lucie Press 1996
Series:	The St. Lucie Press total quality series
Subjects:	Marketing > Management Total quality management
Online Access:	Click Here to View Status and Holdings.
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020	#	#	\|a 1884015131
090	0	0	\|a HF5415.13 \|b .J587 1996
100	1	#	\|a Johnson, William C
245	1	1	\|a Total quality in marketing \|c by William C. Johnson, Richard J. Chvala
260	#	#	\|a Delray Beach, Fla. \|b St. Lucie Press \|c 1996
300	#	#	\|a xix, 276 p. \|c 24 cm
490	1	#	\|a The St. Lucie Press total quality series
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Marketing \|x Management
650	#	0	\|a Total quality management
700	1	#	\|a Chvala, Richard J
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=141525
964	#	#	\|c BOK \|d 01
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