Total quality in marketing
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Main Author: | |
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Other Authors: | |
Format: | Book |
Published: |
Delray Beach, Fla.
St. Lucie Press
1996
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Series: | The St. Lucie Press total quality series
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | xix, 276 p. 24 cm |
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Bibliography: | Includes bibliographical references and index |
ISBN: | 1884015131 |