Marketing basics for designers a sourcebook of strategies and ideas

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Bibliographic Details
Main Author: Martin, Jane D. 1943-
Other Authors: Knoohuizen, Nancy
Format: Book
Published: New York J. Wiley & Sons 1995
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Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xii, 253 p. ill. 26 cm
Bibliography:Includes bibliographical references (p. 239-245) and index
ISBN:0471118710