Event & entertainment marketing a must guide for corporate event sponsors and entertainment entrepreneurs

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Bibliographic Details
Main Author: Avrich, Barry
Format: Book
Published: Chicago, Ill. Probus Pub. 1994
Subjects:
Online Access:Click Here to View Status and Holdings.
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LEADER 00000n a2200000 a 4501
001 wils-140903
020 # # |a 1557385734 
090 0 0 |a PN1590.M27  |b A97 1994 
100 1 # |a Avrich, Barry 
245 1 1 |a Event & entertainment marketing  |b a must guide for corporate event sponsors and entertainment entrepreneurs  |c Barry Avrich 
260 # # |a Chicago, Ill.  |b Probus Pub.  |c 1994 
300 # # |a xv, 249 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Marketing  |x Management  |z United States 
650 # 0 |a Advertising 
650 # 0 |a Performing arts  |x Marketing 
745 # # |a Event and entertainment marketing 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=140903 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam