Contemporary marketing, plus

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Bibliographic Details
Main Author:	Boone, Louis E
Other Authors:	Kurtz, David L
Format:	Book
Published:	Ford Worth The Dryden Press 1995
Edition:	8th ed
Series:	The Dryden Press series in marketing
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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020	#	#	\|a 0030039134
090	0	0	\|a HF5415 \|b .B53 1995
100	1	#	\|a Boone, Louis E
245	1	1	\|a Contemporary marketing, plus \|c Louis E. Boone, David L. Kurtz
250	#	#	\|a 8th ed
260	#	#	\|a Ford Worth \|b The Dryden Press \|c 1995
300	#	#	\|a 650 p. \|b ill. 27 cm
490	1	#	\|a The Dryden Press series in marketing
500	#	#	\|a Rev. ed. of: Contemporary marketing / Louis E. Boone, David L. Kurtz. 7th ed. c1992
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Marketing
700	1	#	\|a Kurtz, David L
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=140792
964	#	#	\|c BOK \|d 01
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