Direct hit winning direct marketing campaigns

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Bibliographic Details
Main Author:	Stone, Merlin
Other Authors:	Bond, Alison
Format:	Book
Published:	London Pitman Publishing 1995
Subjects:	Direct marketing
Online Access:	Click Here to View Status and Holdings.
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001	wils-139950
020	#	#	\|a 0273616897
090	0	0	\|a HF5415.126 \|b .S76 1995
100	1	#	\|a Stone, Merlin
245	1	1	\|a Direct hit \|b winning direct marketing campaigns \|c Merlin Stone, Derek Davies and Alison Bond
260	#	#	\|a London \|b Pitman Publishing \|c 1995
300	#	#	\|a iv, 316 p. \|b ill. \|c 22 cm
500	#	#	\|a Includes index
650	#	0	\|a Direct marketing
700	1	#	\|a Bond, Alison
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=139950
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam