Profitable product management

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Bibliographic Details
Main Author: Collier, Richard A
Format: Unknown
Published: Oxford, England Butterworth-Heinemann 1995
Series:The marketing series. Professional development
Subjects:
Online Access:Click Here to View Status and Holdings.
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090 0 0 |a HF5415.15  |b .C65 1995 
100 1 # |a Collier, Richard A 
245 1 1 |a Profitable product management  |c Richard A. Collier 
260 # # |a Oxford, England  |b Butterworth-Heinemann  |c 1995 
300 # # |a 254 p.  |c 24 cm 
490 1 # |a The marketing series. Professional development 
504 # # |a Includes bibliographical references and index 
650 # 0 |a New products  |x Management 
650 # 0 |a Product management 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=139057 
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