MaRKETING PRINCIPLES & PERSPECTIVES
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Main Authors: | Bearden, William O. 1945- (Author), Ingram, Thomas N. (Author), LaForge, Raymond W. (Author) |
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Format: | Book |
Language: | English |
Published: |
Chicago
IRWIN
1995
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Series: | The Irwin series in marketing
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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