Theory and simulation of market-focused management

Saved in:
Bibliographic Details
Main Author: Grover, Rajiv 1953-
Format: Unknown
Published: Fort Worth, TX Dryden Press 1995
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000n a2200000 a 4501
001 wils-138640
020 # # |a 0030101166 
090 0 0 |a HF5415.5  |b .G76 1995 
100 1 # |a Grover, Rajiv  |c 1953- 
245 1 1 |a Theory and simulation of market-focused management  |c Rajiv Grover 
260 # # |a Fort Worth, TX  |b Dryden Press  |c 1995 
300 # # |a 1 v. (various pagings)  |b ill.  |c 27 cm 
504 # # |a Includes bibliographical references 
650 # 0 |a Marketing  |x Management 
650 # 0 |a Customer services  |x Marketing 
650 # 0 |a Customer relations  |x Marketing 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=138640 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
998 # # |a 00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||