The name is the game how to name a company or product

Saved in:

Bibliographic Details
Main Author:	Charmasson, Henri
Format:	Unknown
Published:	Homewood, Ill. Dow Jones-Irwin 1988
Subjects:	Brand name products Business names
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000n a2200000 a 4501
001	wils-138322
020	#	#	\|a 1556230699
090	0	0	\|a HD69.B7 \|b C47 1988
100	1	#	\|a Charmasson, Henri
245	1	1	\|a The name is the game \|b how to name a company or product \|c by Henri Charmasson
260	#	#	\|a Homewood, Ill. \|b Dow Jones-Irwin \|c 1988
300	#	#	\|a xiv, 171 p. \|b ill. \|c 24 cm
500	#	#	\|a Includes bibliography and index
650	#	0	\|a Brand name products
650	#	0	\|a Business names
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=138322
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
998	#	#	\|a 00260##a002.8.2\|\|00260##b002.8.4\|\|00260##c002.7.6\|\|00300##a003.4.1\|\|00300##b003.6.1\|\|00300##c003.5.1\|\|00500##a002.17.2\|\|