Marketing today successes, failures, and turnarounds

Marketing today successes, failures, and turnarounds

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Bibliographic Details
Main Author: Clark, John B. 1935-
Format: Book
Published: Englewood Cliffs, N.J. Prentice-Hall 1987
Subjects:
Marketing > Case studies > United States
Success in business > Case studies > Case studies > United States
Business failures > Case studies > Case studies > United States
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xvii, 220 p. ill. 23 cm
Bibliography:Includes bibliographies
ISBN:0135578442

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