Romancing the brand the power of advertising and how to use it

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Bibliographic Details
Main Author:	Martin, David N
Corporate Author:	American Management Association
Format:	Unknown
Published:	New York AMACOM 1989
Subjects:	Advertising > Brand name products
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 0814459498
090	0	0	\|a HF5823 \|b .M268 1989
100	1	#	\|a Martin, David N
245	1	1	\|a Romancing the brand \|b the power of advertising and how to use it \|c David N. Martin
260	#	#	\|a New York \|b AMACOM \|c 1989
300	#	#	\|a xvi, 215 p. \|b ill. \|c 26 cm
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Advertising \|x Brand name products
710	1	#	\|a American Management Association
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=135301
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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