Modern marketing

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Bibliographic Details
Main Author: Jefkins, Frank
Format: Unknown
Published: London Macdonald and Evans l989 (1992 printing)
Edition:2nd ed
Series:The M & E Handbook series
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:x, 294 p. ill. 18 cm
ISBN:0712110232