Business marketing management a strategic view of industrial and organizational markets
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
Fort Worth
Dryden Press
1995
|
| Edition: | 5th ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Add Tag | Physical Description: | xxvi, 757 p. ill. 25 cm |
|---|---|
| Bibliography: | Includes bibliographical references and indexes |
| ISBN: | 0030949181 |
Business marketing management a strategic view of industrial and organizational markets