International marketing
Saved in:
Main Author: | |
---|---|
Other Authors: | |
Format: | Unknown |
Published: |
Fort Worth
Dryden Press
1995
|
Edition: | 4th ed |
Series: | The Dryden Press series in marketing
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
LEADER | 00000n a2200000 a 4501 | ||
---|---|---|---|
001 | wils-135044 | ||
020 | # | # | |a 0030983428 |
090 | 0 | 0 | |a HF1416 |b .C953 1995 |
100 | 1 | # | |a Czinkota, Michael R |
245 | 1 | 1 | |a International marketing |c Michael R. Czinkota, Ilkka A. Ronkainen |
250 | # | # | |a 4th ed |
260 | # | # | |a Fort Worth |b Dryden Press |c 1995 |
300 | # | # | |a xxix, 815 p. |b ill., maps (some col.) |c 27 cm |
490 | 1 | # | |a The Dryden Press series in marketing |
500 | # | # | |a One folded col. map in pocket |
504 | # | # | |a Includes bibliographical references and indexes |
650 | # | 0 | |a Export marketing |
700 | 1 | # | |a Ronkainen, Ilkka A |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=135044 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |
998 | # | # | |a 00250##a002.5.2||00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||00500##a002.17.2|| |