Competing through services strategy and implementation

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Bibliographic Details
Main Author:	Vandermerwe, Sandra
Other Authors:	Lovelock, Christopher H, Taishoff, Marika Natasha 1955-
Format:	Book
Published:	New York Prentice Hall 1994
Series:	European casebook series in management
Subjects:	Service industries > Case studies > Case studies Competition > Case studies Industrial management > Case studies > Case studies
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 0130971308
090	0	0	\|a HD9980.5 \|b .V36 1994
100	1	#	\|a Vandermerwe, Sandra
245	1	0	\|a Competing through services \|b strategy and implementation \|c Sandra Vandermerwe and Christopher Lovelock with Marika Taishoff
260	#	#	\|a New York \|b Prentice Hall \|c 1994
300	#	#	\|a xxviii, 452 p. \|b ill. \|c 24 cm
490	1	#	\|a European casebook series in management
650	#	0	\|a Service industries \|v Case studies \|x Case studies
650	#	0	\|a Competition \|x Case studies
650	#	0	\|a Industrial management \|v Case studies \|x Case studies
700	1	#	\|a Lovelock, Christopher H
700	#	#	\|a Taishoff, Marika Natasha \|c 1955-
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=134529
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