The CIM diploma case study book, 1995-1996

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Bibliographic Details
Main Author:	Pearson, David J
Corporate Author:	Chartered Institute of Marketing
Other Authors:	Fifield, Paul
Format:	Book
Published:	Oxford Butterworth-Heinemann 1995
Edition:	2nd ed
Series:	The marketing series
Subjects:	Marketing > Case studies > Examinations, questions, etc Marketing > Examinations, questions, etc > Examinations, questions, etc Marketing > Examinations, questions, etc. > Management
Online Access:	Click Here to View Status and Holdings.
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Description
Physical Description:	363 p. ill. 24 cm
ISBN:	0750623217

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