Creative in organizations ivory tower visions and real world voices

Creativity in organizations has become an issue of great importance, but how does a company encourage personnel to find creative solutions to budgeting, product development, marketing and training? With engaging contributions from leading academics and professionals, this book explores the key facto...

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Bibliographic Details
Other Authors: Ford, Cameron M, Gioia, Dennis A. 1947-
Format: Book
Language:English
Published: Thousand Oaks Sage Publications 1995
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Online Access:Click Here to View Status and Holdings.
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090 # # |a HD53  |b .C748 1995 
245 # # |a Creative in organizations  |b ivory tower visions and real world voices  |c edited by Cameron M. Ford, Dennis A. Gioia 
264 # 1 |a Thousand Oaks  |b Sage Publications  |c 1995 
300 # # |a xxiv, 400 pages  |c 23 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
504 # # |a Includes bibliographical references and index 
520 # # |a Creativity in organizations has become an issue of great importance, but how does a company encourage personnel to find creative solutions to budgeting, product development, marketing and training? With engaging contributions from leading academics and professionals, this book explores the key factors that are critical to the development and promotion of creativity in any organization. 
650 # 0 |a Creative ability in business 
650 # 0 |a Organizational effectiveness 
650 # 0 |a Organizational change 
700 # # |a Ford, Cameron M 
700 # # |a Gioia, Dennis A.  |c 1947- 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=134120 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam