Creative in organizations ivory tower visions and real world voices
Creativity in organizations has become an issue of great importance, but how does a company encourage personnel to find creative solutions to budgeting, product development, marketing and training? With engaging contributions from leading academics and professionals, this book explores the key facto...
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| Other Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Thousand Oaks
Sage Publications
1995
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | Creativity in organizations has become an issue of great importance, but how does a company encourage personnel to find creative solutions to budgeting, product development, marketing and training? With engaging contributions from leading academics and professionals, this book explores the key factors that are critical to the development and promotion of creativity in any organization. |
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| Physical Description: | xxiv, 400 pages 23 cm |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9780803953505 |
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