Contemporary marketing and consumer behavior an anthropological sourcebook

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Bibliographic Details
Other Authors: Sherry, John F
Format: Book
Published: Thousand Oaks, Calif. SAGE Publications 1995
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Online Access:Click Here to View Status and Holdings.
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LEADER 00000n a2200000 a 4501
001 wils-134114
020 # # |a 080395753X 
090 # # |a HF5415.122  |b .C66 1995 
245 # # |a Contemporary marketing and consumer behavior  |b an anthropological sourcebook  |c edited by John F. Sherry, Jr 
260 # # |a Thousand Oaks, Calif.  |b SAGE Publications  |c 1995 
300 # # |a xvii, 482 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Consumer behavior 
650 # 0 |a Communication in marketing 
650 # 0 |a Marketing  |x Social aspects 
700 # # |a Sherry, John F 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=134114 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam