Public relations strategies and tactics
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| Main Author: | |
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| Other Authors: | , |
| Format: | Unknown |
| Published: |
New York
HarperCollins College Publishers
1995
|
| Edition: | 4th ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| LEADER | 00000n a2200000 a 4501 | ||
|---|---|---|---|
| 001 | wils-134060 | ||
| 020 | # | # | |a 0673993094 |
| 090 | 0 | 0 | |a HM263 |b .W49 1995 |
| 100 | 1 | # | |a Wilcox, Dennis L |
| 245 | 1 | 1 | |a Public relations |b strategies and tactics |c Dennis L. Wilcox, Phillip H. Ault, Warren K. Agee |f with a foreword by Edward L. Bernays. |
| 250 | # | # | |a 4th ed |
| 260 | # | # | |a New York |b HarperCollins College Publishers |c 1995 |
| 300 | # | # | |a xxvi, 695 p. |b ill. |c 23 cm |
| 504 | # | # | |a Includes bibliographical references and index |
| 650 | # | 0 | |a Public relations |z United States |
| 650 | # | 0 | |a Public relations |
| 700 | 1 | # | |a Ault, Phillip H. |c 1914- |
| 700 | # | # | |a Agee, Warren Kendall |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=134060 |
| 964 | # | # | |c BOK |d 01 |
| 040 | # | # | |a Shah Alam |
| 998 | # | # | |a 00250##a002.5.2||00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||01700##a0011.2.2|| |
Public relations strategies and tactics