Marketing communications strategy
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Main Author: | |
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Corporate Author: | |
Format: | Book |
Published: |
Oxford
Butterworth-Heinemann
1995
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Series: | The marketing series
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Item Description: | Includes index |
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Physical Description: | 214 p. ill. 30 cm |
ISBN: | 0750619899 |