Global marketing strategy

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Bibliographic Details
Main Author:	Douglas, Susan P
Other Authors:	Craig, C. Samuel
Format:	Book
Published:	New York McGraw-Hill 1995
Edition:	International ed
Series:	McGraw-Hill series in marketing
Subjects:	Export marketing > Management Export marketing > Case studies > Management
Online Access:	Click Here to View Status and Holdings.
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020	#	#	\|a 0070134472
090	0	0	\|a HF1416 \|b .D68 1995
100	1	#	\|a Douglas, Susan P
245	1	0	\|a Global marketing strategy \|c Susan P. Douglas, C. Samuel Craig
250	#	#	\|a International ed
260	#	#	\|a New York \|b McGraw-Hill \|c 1995
300	#	#	\|a xx, 554 p. \|b ill. \|c 24 cm
490	1	#	\|a McGraw-Hill series in marketing
504	#	#	\|a Includes bibliographical references and indexes
650	#	0	\|a Export marketing \|x Management
650	#	0	\|a Export marketing \|v Case studies \|x Management
700	1	#	\|a Craig, C. Samuel
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=133805
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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