Communicating change how to win employee support for new business directions

When a company decides to make a major organizational change, managers must get the message through to front-line employees, and enlist their support. This book offers three guiding principles for effecting successful change: conveying the message through supervisors, communicating face-to-face, and...

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Bibliographic Details
Main Authors: Larkin, TJ (Author), Larkin, Sandar (Author)
Format: Book
Language:English
Published: New York McGraw-Hill 1994
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Summary:When a company decides to make a major organizational change, managers must get the message through to front-line employees, and enlist their support. This book offers three guiding principles for effecting successful change: conveying the message through supervisors, communicating face-to-face, and making the changes relevant to each work area.
Physical Description:xiii, 252 pages illustrations 24 cm
Bibliography:Includes bibliographical references and index
ISBN:0070364524