International consumer behavior its impact on marketing strategy development

International consumer behavior its impact on marketing strategy development

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Bibliographic Details
Main Author: Samli, A. Coskun
Format: Book
Published: Westport, Conn. Quorum Books 1995
Subjects:
Consumer behavior > Social aspects
Export marketing > Management
Intercultural communication
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xviii, 186 p. ill. 24 cm
Bibliography:Includes bibliographical references (p. [177]-181) and index
ISBN:089930883X

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