PRINCIPLES OF MARKETING
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Englewoods Cliffs, NJ
Prentice Hall
1995
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| Edition: | THIRD EDITION |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes indexes |
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| Physical Description: | xxxi, 521, [78] pages colour illustrations, maps 28 cm 1 computer disk (3 1/2 in.) |
| ISBN: | 0023347015 (hardback) 9780023347016 (hardback) |
Marketing