Delighting customers how to build a customer-driven organization
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| Format: | Book |
| Published: |
London
Chapman & Hall
1994
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| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes index |
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| Physical Description: | xvi, 243 p. ill. 24 cm |
| ISBN: | 0412610108 |
Creating customer delight the how and why of CRM