Developing successful new products a guide to product planning

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Bibliographic Details
Main Author:	Allen, David
Format:	Book
Published:	London Pitman Publishing l993
Subjects:	New products
Online Access:	Click Here to View Status and Holdings.
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LEADER	00000n a2200000 a 4501
001	wils-125373
020	#	#	\|a 0273601504
090	0	0	\|a HF5415.153 \|b .A45 1993
100	1	#	\|a Allen, David
245	1	1	\|a Developing successful new products \|b a guide to product planning \|c David Allen
260	#	#	\|a London \|b Pitman Publishing \|c l993
300	#	#	\|a xiv, 306 p. \|b ill. \|c 20 cm
500	#	#	\|a Includes index
650	#	0	\|a New products
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=125373
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam