Global marketing strategies
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Main Author: | |
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Other Authors: | |
Format: | Book |
Published: |
New York
Houghton Mifflin
1995
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Edition: | 3rd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-124753 | ||
020 | # | # | |a 0395710456 |
090 | 0 | 0 | |a HF1416 |b .J43 1995 |
100 | 1 | # | |a Jeannet, Jean-Pierre |
245 | 1 | 0 | |a Global marketing strategies |c Jean-Pierre Jeannet, H. David Hennessey |
250 | # | # | |a 3rd ed |
260 | # | # | |a New York |b Houghton Mifflin |c 1995 |
300 | # | # | |a xxv, 896 p. |b ill. |c 24 cm |
504 | # | # | |a Includes bibliographical references and indexes |
650 | # | 0 | |a Export marketing |x Management |
650 | # | 0 | |a Export marketing |v Case studies |x Management |
700 | 1 | # | |a Hennessey, Hubert D |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=124753 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |