Financial aspects of marketing

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Bibliographic Details
Main Author:	Ward, Keith
Corporate Author:	Institute of Marketing
Format:	Unknown
Published:	Oxford Butterworth-Heinemann 1989(1992 printing)
Series:	The marketing series
Subjects:	Marketing Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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MARC


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245	1	1	\|a Financial aspects of marketing \|c Keith Ward
260	#	#	\|a Oxford \|b Butterworth-Heinemann \|c 1989(1992 printing)
300	#	#	\|a x, 434p. \|b ill. \|c 24cm
490	1	#	\|a The marketing series
500	#	#	\|a Published on behalf of the Chartered Institute of Marketing# \|a Includes index
650	#	0	\|a Marketing
650	#	0	\|a Marketing \|x Management
710	1	#	\|a Institute of Marketing
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