The marketing planner

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Bibliographic Details
Main Author:	McDonald, Malcolm H. B. 1938-
Format:	Book
Published:	Oxford Butterworth-Heinemann 1993
Series:	The Marketing series
Subjects:	Marketing > Management Marketing > Planning
Online Access:	Click Here to View Status and Holdings.
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100	1	#	\|a McDonald, Malcolm H. B. \|c 1938-
245	1	1	\|a The marketing planner \|c Malcolm H.B. McDonald
260	#	#	\|a Oxford \|b Butterworth-Heinemann \|c 1993
300	#	#	\|a vii, 143 p. \|b ill. \|c 24 cm
490	1	#	\|a The Marketing series
500	#	#	\|a Includes index
650	#	0	\|a Marketing \|x Management
650	#	0	\|a Marketing \|x Planning
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