Modeling inertia and variety-seeking tendencies in brand choice behaviour

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Bibliographic Details
Main Author:	Bawa, Kapil
Format:	Book
Published:	Ann Arbor, MI University Microfilms International 1988
Subjects:	Modeling
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5828.4 \|b .B39 1984
100	1	#	\|a Bawa, Kapil
245	1	1	\|a Modeling inertia and variety-seeking tendencies in brand choice behaviour \|c Kapil Bawa
260	#	#	\|a Ann Arbor, MI \|b University Microfilms International \|c 1988
300	#	#	\|a 198 p. \|b ill. \|c 21 cm
500	#	#	\|a Thesis(Ph.D)-Columbia University 1984
650	#	0	\|a Modeling
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=108603
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam