Advertising media planning

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Bibliographic Details
Main Author: Sissors, Jack Z.
Other Authors: Surmanek, Jim
Format: Book
Published: Lincolnwood, Ill. NIC Business Books 1982
Edition:2nd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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090 0 0 |a HF5826.5  |b .S57 1982 
100 1 # |a Sissors, Jack Z. 
245 1 0 |a Advertising media planning  |c Jack Z. Sissors and Jim Surmanek 
250 # # |a 2nd ed 
260 # # |a Lincolnwood, Ill.  |b NIC Business Books  |c 1982 
300 # # |a 445 p.  |b ill.  |c 23 cm 
500 # # |a Includes index 
650 # 0 |a Advertising media planning 
700 1 # |a Surmanek, Jim 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=108353 
964 # # |c BOK  |d 01