Classic Failures in product marketing marketing principles violations and how to avoid them

Classic Failures in product marketing marketing principles violations and how to avoid them

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Bibliographic Details
Main Author: Hendon, Donald W
Format: Book
Published: Lincolnwood, Ill., USA NTC Business Books l992
Subjects:
Business failures > United States
Marketing > United States
Product management
Online Access:Click Here to View Status and Holdings.
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