Industrial advertising planning creating, evaluating and merchandising it more effectively
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| Format: | Book |
| Published: |
New York
McGraw-Hill Book Co.
1963
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | 314 p. ill. 25 cm |
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| ISBN: | T000051677 |
Advertising and displaying merchandise