Copywriting for the electronic media a practical guide

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Bibliographic Details
Main Author: Meeske, Milan D
Other Authors: Norris, R. C
Format: Book
Published: Belmont, Calif. Wadsworth l992
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Online Access:Click Here to View Status and Holdings.
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001 wils-106007
020 # # |a 053415624X 
090 0 0 |a HF5825  |b .M38 1992 
100 1 # |a Meeske, Milan D 
245 1 1 |a Copywriting for the electronic media  |b a practical guide  |c Milan D. Meeske, R. C. Norris 
260 # # |a Belmont, Calif.  |b Wadsworth  |c l992 
300 # # |a xix, 377 p.  |b ill.  |c 26 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Advertising copy 
650 # 0 |a Broadcast advertising 
700 1 # |a Norris, R. C 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=106007 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam