NTC's dictionary of direct mail and mailing list terminology and techniques

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Bibliographic Details
Main Author: Bodian, Nat G. 1921-
Format: Book
Published: Lincolnwood, Ill. NTC Business Books 1990
Subjects:
Online Access:Click Here to View Status and Holdings.
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LEADER 00000n a2200000 a 4501
001 wils-105133
020 # # |a 0844231886 
090 0 0 |a Z283  |b .59 1990 
100 1 # |a Bodian, Nat G.  |c 1921- 
245 1 1 |a NTC's dictionary of direct mail and mailing list terminology and techniques  |c Nat G. Bodian 
260 # # |a Lincolnwood, Ill.  |b NTC Business Books  |c 1990 
300 # # |a 320 p.  |c 23 cm 
500 # # |a Includes index 
650 # 0 |a Advertising  |x Books 
650 # 0 |a Books  |x Marketing  |x Handbooks, manuals, etc 
650 # 0 |a Publishers and publishing  |x Handbooks, manuals, etc 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=105133 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam