Consumer behavior and the behavioral sciences theories and applications
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| Other Authors: | |
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| Format: | Book |
| Published: |
New York
Wiley
1967
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| Series: | The Wiley marketing series
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxxii, 592 p. illus. 26 cm |
|---|---|
| Bibliography: | Bibliography: p. 585-587. |
| ISBN: | T000002883 |
CONSUMER BEHAVIOR