DESIGNING INTERACTIVE STRATEGY From Value Chain to Value Constellation

DESIGNING INTERACTIVE STRATEGY From Value Chain to Value Constellation

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Bibliographic Details
Main Author: Normann, Richard 1943- (Author)
Other Authors: Ramirez, Rafael (co-author)
Format: Manuscript Book
Language:English
Published: Chichester, England Wiley 1994
Subjects:
Industrial management
Value
Strategic planning
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxiii, 155 pages illustrations 24 cm
Bibliography:Includes bibliographical references (p. [149]-150) and index
ISBN:0471950866

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