Diploma strategic marketing management analysis and decision tutorial text

Diploma strategic marketing management analysis and decision

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Bibliographic Details
Main Author: Pearson, David
Corporate Author: Chartered Institute of Marketing
Other Authors: Fifield, Paul
Format: Unknown
Published: London BPP Pub. 1994
Subjects:
Marketing > Management
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Includes index
Physical Description:vi, 591 p. ill. 29 cm
ISBN:0751740241

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