Strategic Airline Retailing and Solutions From Offers to Fulfillment to Loyalty
While airlines have been looking into the next generation of retailing practices for several years, developments since the beginning of 2020 have accelerated the need to take retailing to a new paradigm
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
London
Routledge
2024
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Summary: | While airlines have been looking into the next generation of retailing practices for several years, developments since the beginning of 2020 have accelerated the need to take retailing to a new paradigm |
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Item Description: | Includes index |
Physical Description: | xxxix, 214 pages illustrations 24 cm |
ISBN: | 9781032495095 |