Marketing plans how to prepare them, how to use them
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Main Author: | McDonald, Malcolm H. B. 1938- |
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Corporate Authors: | CAM Foundation, Institute of Marketing |
Format: | Book |
Language: | English |
Published: |
Oxford
Butterworth-Heinemann
1989
|
Edition: | 2nd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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