Tomorrow's competition the next generation of growth strategies
Prepare your company for tomorrow's brave new world of competition and you'll ensure its survival -- and growth -- over the long term. Tomorrow's Competition takes a daring look at the future order of business and discusses how to compete in a world where 'the customer is king, q...
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New York
AMACOM, American Management Association
1993
©1993 |
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| Online Access: | Click Here to View Status and Holdings. |
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DYNAMICS OF COMPETITIVE STRATEGY 
Michael E. Porter on competition and strategy