Integrated Marketing Communications

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Bibliographic Details
Main Authors: Linton, Ian (Author), Morley, Kevin (Author)
Format: Book
Language:English
Published: Oxford Butterworth-Heinemann Ltd 1995
Series:The marketing series
Subjects:
Online Access:Click Here to View Status and Holdings.
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100 1 # |a Linton, Ian  |e author 
245 1 1 |a Integrated Marketing Communications  |c Ian Linton and Kevin Morley 
264 # 1 |a Oxford  |b Butterworth-Heinemann Ltd  |c 1995 
264 # 4 |c ©1995 
300 # # |a 135 pages  |c 24 cm 
310 # # |a Chartered Institute of Marketing 
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500 # # |a Includes index 
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650 # 0 |a Marketing 
700 1 # |a Morley, Kevin  |e author  |y joint-author 
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