Managing investor relations strategies and techniques
Few companies know how to use annual reports, public relations programs or advertising campaigns to attract the notice of the investing public. Managing Investor Relations is a "how-to-do-it" and "why-to-do-it" guide to enhancing a company's reputation with both institutiona...
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| Format: | Book |
| Language: | English |
| Published: |
Homewood, Ill.
Dow Jones-Irwin
1982
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| Online Access: | Click Here to View Status and Holdings. |
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Company-investor relations an introduction to financial public relations for British companies