Managing investor relations strategies and techniques

Few companies know how to use annual reports, public relations programs or advertising campaigns to attract the notice of the investing public. Managing Investor Relations is a "how-to-do-it" and "why-to-do-it" guide to enhancing a company's reputation with both institutiona...

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Bibliographic Details
Main Author: Graves, Joseph J (Author)
Format: Book
Language:English
Published: Homewood, Ill. Dow Jones-Irwin 1982
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