Sales driven turning your company into a marketing machine
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| Format: | Unknown |
| Published: |
Chicago, Illinois
Probus
1993
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes index |
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| Physical Description: | xii, 254 p. ill. 24 cm |
| ISBN: | 1557384177 |
The sales-driven company transforming your company - from the mail room to the board room - into a marketing machine 
MARKET-DRIVEN MANAGEMENT USING THE NEW MARKETING CONCEPT TO CREATE A CUSTOMER-ORIENTED COMPANY