Strategic management and business policy

An invitation to strategic management. Strategic management elements. Environmental analysis and diagnosis. Strategic advantage analysis and diagnosis. Considering strategic alternatives. Strategic choice. Implementing strategy: resource allocation, organization, and the planning system.

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Bibliographic Details
Main Author: Jauch, Lawrence R
Format: Unknown
Published: New York McGraw Hill 1988
Edition:3rd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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