Strategic management and business policy

Strategic management and business policy

An invitation to strategic management. Strategic management elements. Environmental analysis and diagnosis. Strategic advantage analysis and diagnosis. Considering strategic alternatives. Strategic choice. Implementing strategy: resource allocation, organization, and the planning system.

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Bibliographic Details
Main Author: Jauch, Lawrence R
Format: Book
Published: New York McGraw Hill 1988
Edition:3rd ed
Subjects:
Management
Online Access:Click Here to View Status and Holdings.
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